About B2B Bank

We believe in the power of independent financial advice and the benefits of working with a representative. That's why we've based our business model on supporting the needs of financial professionals and one of the reasons why you may not know our name. We are 'behind-the-scenes' intentionally because we encourage and respect the representative-client relationship.

Headquartered in Toronto with regional representation from coast to coast, B2B Bank is a Schedule I Canadian bank that serves a network of some 27,000 financial professionals, including financial advisors and representatives, mortgage brokers and insurance manufacturers.

Over the years and through all the changes, B2B Bank has always remained fiercely dedicated to helping financial professionals fulfill their clients' financial needs through a suite of high quality, integrated financial services and solutions.


Making the most of the B2B Bank – Primerica relationship

Yes, we're a bank. But we've kept our independent, client-focused spirit as we've grown. That's why Primerica—the largest independent financial services marketing organization in North America—works with us in offering the SMART Loan referral program.

You trust Primerica; Primerica trusts us. Adding in all the benefits that a SMART Loan can offer means that you'll make the most out of a tried and true program that's dedicated to helping Canadian families looking to reduce or simplify their debts.


Paul Calderaro
English, Italian
Referral Co-ordinator

Halim Dulluku
English, French, Albanian
Lending Specialist

Wendy Kubalaika
English
Lending Specialist

Payton Kubi
English
Referral Co-ordinator

Donald MacLean
English
Lending Specialist

Diana Scioli
English, Italian
Manager, Lending
Sales and Service

Ayngkaran Sivanantham
English
Lending Specialist


"It's a small thing, but it's the client Thank You notes we get that make me passionate about the SMART Loan program."


"As a Lending Specialist, it's the sense of achievement I get when a client tells me 'I can now live comfortably and have more breathing room'"


How does the SMART Loan work?


Are you facing a crushing mountain of debt?
Take control of your finances:
Find your SMART Loan solution:

The choice is yours.

Begin your journey towards debt freedom today with your own SMART Loan solution from B2B Bank.

  1. For example purposes, assumes a penalty to break the existing mortgage of $2,800 calculated at three months interest. Mortgage breakage penalties are set by the lender and actual penalty amounts are determined at the time of mortgage discharge. Fees estimated at $1,000 may vary by province and by loan type.

  2. The monthly payment for the debt consolidation loan assumes a 5-year fixed term at 3.5% and an amortization period of 25 years. The hypothetical interest rate is for illustrative purposes only and is not indicative of a guaranteed rate on a debt consolidation loan. The Annual Percentage Rate (APR) based on the total cost of borrowing is 3.57%.

  3. The debt free date is based on the selected debt freedom solution Accelerated, Balanced or Cash Flow.

  4. In choosing to accelerate the payment, the remaining amortization cannot be less than 10 years. This amount is applied directly to your principal.

How a SMART Loan can help you

We all dream of debt freedom and financial security. Too often, paying our monthly bills and loans leaves nothing left over to plan our financial future. A SMART Loan is a customized debt solution that can put you on the road to realizing your financial dreams. Check out the SMART Loan Fast Facts to learn the product features.

More Money in
Your Pocket

One lower monthly payment means you get the cash and flexibility you need to plan for your future.

Reduce your
Debt Repayment

Consolidating high interest credit card and personal loan debt into one fixed interest rate loan can help you achieve debt freedom faster.

Pay on your Schedule

Choose the payment frequency (monthly, accelerated weekly or accelerated bi-weekly) that fits your monthly pay dates or your debt freedom goal.

Enjoy Financial Freedom

Your SMART Loan solution
can help you ease your debt burdens, gain financial independence and reach your debt freedom date sooner.

Your financial program starts with your custom Financial Needs Analysis report.

» The Financial Needs Analysis report

Want to see how much you could save with a SMART Loan?


» The Debt Consolidation Calculator

Primerica’s Financial Needs Analysis (FNA) report

If you're like many people, you're in the dark about your finances.

You pay your bills each month and do your best to prepare for the future. But the truth is, there's only so much money to go around and preparing for the future can be overwhelming.

To help families better understand their personal finances, Primerica offers a complimentary and confidential Financial Needs Analysis.


The customized FNA report details :

  • Debt Solutions
    • Illustrates strategies for paying off credit cards and loans faster with little or no extra cash expenditure.
  • Retirement Income
    • Provides a detailed analysis of how much money you need to prepare for a comfortable retirement.
  • Education Funding
    • Projects actual costs for specific schools you select and details strategies for funding your children's education.
  • Income Protection
    • Offers a variety of strategies to ensure your family's financial future in the event you pass away prematurely.
  • Building Your Financial Future
    • Pulls all your information together by outlining specific steps to put your financial program into action.

Learn More about Primerica’s FNA

Talk to your Primerica Representative today about getting your customized Financial Needs Analysis report.

SMART Loan Stories

Check out how the SMART Loan has been helping families across Canada.

When a family is weighed down by debt, the sense of despair can be overwhelming.

One RVP’s client was caught in in the endless cycle of using all their extra cash to make minimum payments on their credit cards, with nothing left over.

The RVP could see that “their extra income that could have gone toward saving and investing for their future was going toward making minimum payments on their debt. They were feeling pretty hopeless because they couldn’t see any light at the end of the tunnel.”

The RVP worked with the family to successfully get a customized SMART Loan that saved them $500 a month, which “they have been able to put toward building for their future.”

While managing day-to-day expenses is hard enough, illness or disability can put a family into a financial tailspin.

Referred by another satisfied SMART Loan client, this Primerica RVP from Pickering, Ontario met the Horvath family in a period of personal and financial distress.

“The wife had become disabled, so they had taken a hit to their income. But they still had all that debt – a mortgage, two lines of credit and credit cards, all with the same bank.

They had approached the bank about some relief but got nowhere. The bank wasn’t interested in helping this family because the bank ‘owned’ them.”– RVP, Pickering, ON

Working with their RVP, the Horvath family was able to consolidate their debts into a SMART Loan and free up $1,000 a month.

For the Horvath family, the ability to not only meet their monthly financial obligations, but begin to start saving and investing for the future, gave them a profound sense of security.

For this Pickering RVP, “when you have someone follow you to the door of their house and say, ‘I’ve been waiting for someone to help us and here you are!’ – that’s a great feeling.”

This particular Milton Representative’s client story is familiar to so many Canadian families.

The client earned a good income and wanted the best for his family and future. Starting on the right path, he had invested in life insurance through Primerica, understanding the importance of planning for the future.

But he had a big problem, according to his Representative. “Even though my client earned a good income, he had built up a lot of debt with a credit card and a line of credit, as so many people have done these days. With all his family’s living expenses and the debt payments, he was struggling, living paycheque to paycheque with no hope of ever getting out of debt, or being able to save for retirement or his children’s education.”

This Representative from Milton recognized that the B2B Bank SMART Loan was an excellent solution for his client and a way to put his client’s family on the right path to financial freedom.

Here’s what the SMART Loan was able to do for his client:

Today, the Representative has a very pleased client on his hands. “Now, my client is able to start contributing monthly to his RRSP. He’s also opened an RESP for his children’s university costs and has been able to increase his life coverage. Because of the SMART Loan, we have a family properly protected and on their way to being debt free and financially independent.”

One SRP from Whitby knows first-hand the power a SMART Loan referral has to change a family’s financial future.

“After family expenses, saving and investing for retirement, we had debt that we were just not going to make any headway on. The SMART Loan gave us a date and certainty of when we would be debt free.”

Both the experience and impact the SMART Loan had on her family motivated this particular mom to join the Primerica team.

“I have to say that, after the closing, we felt like a huge weight was lifted from our shoulders,” she says.

Today, as a SRP, my personal experience gives me the insights and knowledge to help my clients get on the road to debt freedom with a SMART Loan referral.


1For example purposes, assumes a penalty to break the existing mortgage of $2,800 calculated at three months interest. Mortgage breakage penalties are set by the lender and actual penalty amounts are determined at the time of mortgage discharge. Fees estimated at $1,000 may vary by province and by loan type. 2 The monthly payment for the debt consolidation loan assumes a 5-year fixed term at 3.29% and an amortization period of 30 years. The hypothetical interest rate is for illustrative purposes only and is not indicative of a guaranteed rate on a debt consolidation loan. The Annual Percentage Rate (APR) based on the total cost of borrowing is 3.37%. In choosing to accelerate the payment, the remaining amortization cannot be less than 10 years. This amount is applied directly to your principal.

The story of a recent client of these RVPs from Woodbridge is very familiar.

“I met the client on a field training appointment,” says one RVP. “She was spending everything she earned to stay afloat. She had $34,000 in credit card and line of credit debt, no savings to speak of and certainly no game plan to fund her retirement.”

Working with these RVPs, the client applied for a SMART Loan and, within a month, she started on the road to financial freedom.

The client was able to free up nearly $3,300 per month.


1 For example purposes, assumes a penalty to break the existing mortgage of $2,800 calculated at three months interest. Mortgage breakage penalties are set by the lender and actual penalty amounts are determined at the time of mortgage discharge. Fees estimated at $1,000 may vary by province and by loan type. 2 The monthly payment for the debt consolidation loan assumes a 5-year fixed term at 3.29% and an amortization period of 10 years. The hypothetical interest rate is for illustrative purposes only and is not indicative of a guaranteed rate on a debt consolidation loan. The Annual Percentage Rate (APR) based on the total cost of borrowing is 3.50%. In choosing to accelerate the payment, the remaining amortization cannot be less than 10 years. This amount is applied directly to your principal.

“Thanks to a SMART Loan referral, I am pursuing my passion now, instead of 5 years from now. The SMART Loan solution really works!”

For this particular husband and wife, their journey to getting a SMART Loan took a few turns, but today they’re on the road to debt freedom.

The couple applied and was approved for a SMART Loan in November 2013.

“Our lending specialist was great, taking us through each step of the process. We knew to expect a penalty from our current mortgage lender, as our mortgage wasn’t up for renewal until November 2016, but we were completely shocked when we found out it would be a whopping $9,000 penalty.

Due to emotions and fear, regrettably, we didn’t go through with the funding stage. Our Lending Specialist was very understanding,” said the client, now turned Primerica RP.

Fast forward to December 2014…

“2014 was a tough year for us. After not moving forward with the SMART Loan, I started 2014 committed to tackling our debt, but things didn’t go as planned.

With my professional background and financial knowledge I knew what needed to be done, but unexpected expenses and unplanned events kept piling on more debt. To make matters worse, my husband’s company was shutting down and we knew the situation was going to get worse,” sighed the RP.

For her, a chance meeting with Rohan Baksh, B2B Bank Business Development Manager, changed her family’s finances and her career.

“I started chatting with Rohan and we ended up talking about SMART Loans. I shared with him that we had been approved for one in 2013, but regrettably we didn’t move forward.

He asked if anything had changed since then. I was upfront, we had piled on more debt and my husband was about to lose his job. I didn’t think that a SMART Loan was even an option for us anymore,” said the RP.

Rohan dug a bit more into the family financial situation and felt the SMART Loan was still an option, based solely on her income.

This time around, she knew a SMART Loan was the right decision, no more wasting time and accumulating more debt.

They started the SMART Loan process again with their Lending Specialist and were quickly approved. “Despite the injustice of paying our mortgage lender the $9,000 penalty, we knew a SMART Loan was the only way to get out of debt.

You can’t imagine the heavy burden that was lifted from us when we received those cheques to pay off all our consumer debt, over $40,000, our mortgage and equity line of credit. The best part, with the SMART Loan, we freed up over $2,000 per month!

I think that night was the first night we had a good night’s sleep and with a smile on our face.”

For this RP from Hamilton, the story doesn’t end there. Her experience and the real impact a SMART Loan had on her family’s life, propelled her to follow her passion – working with Primerica to help other families achieve debt freedom and financial security.


1 Mortgage breakage penalties are set by the lender and actual penalty amounts are determined at the time of mortgage discharge.

*The information herein is intended to provide a general description of features and benefits available with different debt consolidation loan options. Loans are secured by residential real estate. You are encouraged to inquire about the terms and conditions of each program and carefully read the lender’s contract documents for a full explanation of the terms of any plan. The role of the independent sales representatives (the “Representatives”) of Primerica Life Insurance Company of Canada (“PLICC”) and PFSL Investments Canada Ltd. (“PFSL”), where and as permitted by applicable law, is limited to making simple referrals of clients to B2B Bank in respect of the SMART Loan program. The simple referrals made by the Representatives take place pursuant to an agreement between B2B Bank, PLICC and PFSL. None of PLICC, PFSL or any of the Representatives (collectively referred to as “Primerica”) is registered, or acts, as a mortgage broker. Primerica does not deal in mortgages. The Representatives are prohibited by law from dealing in mortgages, including the soliciting, negotiating or arranging of a mortgage on behalf of another person or entity for the purposes of the SMART Loan program. SMART Loans are subject to clients meeting B2B Bank lending criteria. SMART Loans are offered by B2B Bank. B2B Bank acts solely as lender in the Smart Loan program and does not provide investment advice to individuals or Representatives. ®B2B BANK is a registered trademark of B2B Bank. ®SMART Loan is a registered trademark of PLICC and is used under license.

How to apply for a SMART Loan

SMART Loan Requirements

If you can answer YES to all of the following questions, you can apply for a SMART Loan:

1. Are you currently a homeowner?
2. Are you a Canadian resident?
3. Are you currently employed, or do you have a source of income?
4. Have you submitted a SMART Loan Referral Card to B2B Bank through a Primerica Representative?

SMART Loan Referral Card



If you do not have a Primerica Representative, find one in your area here.

Start your SMART Loan journey
towards debt freedom today!

Before you get started, download the SMART Loan Referral Card and Application Checklist to learn what information and documentation you will need.