What is Client Relationship Model, Phase 2 (CRM2)

CRM2 is a regulatory initiative implemented between 2014-2016 to help clients better understand the fees and performance of their investments and compensation associated with financial advice.

Advisor Benefits

With clients having access to fee and performance information for their investments, advisors can have an open conversation about fees and performance while demonstrating the value of having a financial advisor.

Client Benefits

The implementation of CRM2 provides clients access to more information about their investments and the financial planning process. Through discussions with their advisor, clients can gain a better understanding of the cost of advice, fees and investment performance, and the role of their advisor. 

CRM2 and B2B Bank Dealer Services

As a result of CRM2 requirements, B2B Bank Dealer Services enhanced client reporting for transparency and compliance. The changes were phased-in over a three-year period between 2014-2016.

The information on this web page is intended only as a high-level overview and is provided for information purposes only.  It cannot be relied on to ensure compliance with CRM2 requirements.  Consult your dealer for more information.